-
11. INVESTIGATING THE MODERATING EFFECT OF SOCIAL MEDIA ON THE RELATIONSHIP BETWEEN BRAND ARCHITECTURE AND BRAND LOVE AMONG TELECOMMUNICATION SERVICE PROVIDER USERS
JOURNAL OF CHEMICAL HEALTH RISKS
2024 OTHER DATABASE CO-AUTHOR -
12. HYBRID LEARNING IN MALAYSIAN PUBLIC UNIVERSITIES: BALANCING E-LEARNING PLATFORM QUALITY AND STUDENT SATISFACTION
ACADEMIC JOURNAL OF BUSINESS AND SOCIAL SCIENCES
2024 OTHER DATABASE CO-AUTHOR -
13. PHILANTHROPIC IMPACT OF INVESTING VIA WAQFFEATURED UNIT TRUST FUNDS: DETERMINANT FACTORS INFLUENCING THE PARTICIPATION IN WAQF UNIT TRUST FUNDS IN MALAYSIA
ISRA INTERNATIONAL JOURNAL OF ISLAMIC FINANCE (IJIF)
2024 OTHER DATABASE CO-AUTHOR -
14. RURAL YOUTH ENTREPRENEURIAL ASPIRATION: AN ASSESSMENT OF TPB AND SELF-EFFICACY
GLOBAL BUSINESS MANAGEMENT REVIEW
2024 OTHER DATABASE CO-AUTHOR -
15. EXTENDING THE THEORY OF PLANNED BEHAVIOR TO EXAMINE FACTORS INFLUENCING INTENTION TO PURCHASE HALAL CHOCOLATE AMONG MALAYSIAN MUSLIMS
ASIAN JOURNAL OF BUSINESS AND ACCOUNTING
2023 ERA CO-AUTHOR
ACADEMIC QUALIFICATIONS
- PhD in Business Administration (2021)
- Master in Kewangan Islam (2017)
- Bachelor in Pemasaran (Perkhidmatan Kewangan) (2015)
EXPERTISE
- Consumer Behaviour
- Digital Marketing
- Islamic Wealth Management
DR. AMALINA BINTI MURSIDI
PENSYARAH UNIVERSITI DS13
Faculty
Fakulti Ekonomi Dan Muamalat
Biography
A lecturer from Fakulti Ekonomi Dan Muamalat. Holds a Phd in Business Administration.
Usim Expert: https://expert.usim.edu.my/amalina.mursidi
Phone: 06-7986305
E-mail: amalina.mursidi@usim.edu.my
-
1. DETERMINANTS OF HOUSE ACQUISITION BEHAVIOR AMONG MUSLIM GENERATION Y IN MALAYSIA: EVIDENCE FROM BINARY LOGISTICS REGRESSION WITH INTERACTION ANALYSIS
2025 BIDUNI MIZANNIYAH ON GOING CO-RESEARCHER -
2. DETERMINANTS AND BARRIERS IN RETIREMENT PLANNING FOR PERSONNEL IN HIGHER EDUCATION: COMPARISON BETWEEN INDONESIA AND MALAYSIA
2025 GERAN SEPADAN ANTARABANGSA ON GOING CO-RESEARCHER -
3. MODELLING DIGITAL TECHNOLOGY AND AI ADOPTION TOWARDS ACCELERATING MARKETING PERFORMANCE OF SMALL AND MEDIUM ENTREPRENEURS (SMES)
2025 GERAN KPT ON GOING CO-RESEARCHER -
4. DEVELOPING A MADANI WASIYYAH (ISLAMIC WILL) SERVICES FRAMEWORK FOR SUSTAINABLE IMPACT IN MALAYSIA
2024 GERAN KPT ON GOING MAIN RESEARCHER -
5. EXPLORING MULTIDIMENSIONAL CHILD POVERTY IN RURAL KEDAH, KELANTAN, PERLIS AND NEGERI SEMBILAN: CONCEPTUALISING A SOCIAL BUSINESS MODEL
2024 GERAN SEPADAN AGENSI KERAJAAN ON GOING MAIN RESEARCHER
Completed: 2 (15%)
Ongoing: 11 (85%)