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6. MARKETING APPROACH IN ISLAMIC DONATION BASED-CROWDFUNDING PLATFORM IN MALAYSIA: EXPLORATORY STUDY
INTERNATIONAL JOURNAL OF ACADEMIC RESEARCH IN BUSINESS AND SOCIAL SCIENCES
2024 ERA MAIN AUTHOR -
7. THE INFLUENCE OF PRODUCT PLACEMENT IN KOREAN DRAMA ON CONSUMER PURCHASE INTENTIONS
INTERNATIONAL JOURNAL OF COMMUNICATION, MANAGEMENT AND HUMANITIES (IJCOMAH)
2024 OTHER DATABASE CORRESPONDING AUTHOR -
8. ARTIFICIAL INTELLIGENT (AI), EFFECTUATION THEORY, AND INTERNATIONAL OPPORTUNITY: A POWERFUL APPROACH TO GLOBAL ENTREPRENEURSHIP
HARBIN GONGCHENG DAXUE XUEBAO/JOURNAL OF HARBIN ENGINEERING UNIVERSITY
2023 SCOPUS CO-AUTHOR -
9. COMPULSIVE ONLINE SHOPPING, SPENDING HABITS, AND LOCUS OF CONTROL ON FINANCIAL VULNERABILITY AMONG MALAYSIANS
MALAYSIAN JOURNAL OF CONSUMER AND FAMILY ECONOMICS (MAJCAFE)
2023 SCOPUS CO-AUTHOR -
10. THE ROLE OF ELECTRONIC WORD OF MOUTH ON HALAL BRAND IMAGE AND PURCHASE INTENTION IN HALAL COSMETICS
ASIAN JOURNAL OF ISLAMIC MANAGEMENT (AJIM)
2023 MYCITE CO-AUTHOR
ACADEMIC QUALIFICATIONS
- PhD in Pengurusan (2019)
- Master in Pengurusan (Teknologi) (2013)
- Bachelor in Pentadbiran Perniagaan (Perbankan Islam) (2006)
- Diploma in Perbankan Islam (2003)
EXPERTISE
- E-Business
- Marketing
- Marketing Plan
- Consumer Behaviour 131
- Halal Product Marketing
DR. WAN NUR FAZNI BINTI WAN MOHAMAD NAZARIE
PENSYARAH UNIVERSITI DS13
Faculty
Fakulti Ekonomi Dan Muamalat
Biography
A lecturer from Fakulti Ekonomi Dan Muamalat. Holds a Phd in Pengurusan.
Usim Expert: https://expert.usim.edu.my/fazni
Phone:
E-mail: fazni@usim.edu.my
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1. MODELLING DIGITAL TECHNOLOGY AND AI ADOPTION TOWARDS ACCELERATING MARKETING PERFORMANCE OF SMALL AND MEDIUM ENTREPRENEURS (SMES)
2025 GERAN KPT ON GOING CO-RESEARCHER -
2. THE IMPACT OF IMPULSE BUYING BEHAVIOUR IN LIVE STREAMING SHOPPING: A CROSS NATIONAL STUDY BETWEEN MALAYSIA AND INDONESIA
2024 GERAN SEPADAN ANTARABANGSA ON GOING MAIN RESEARCHER -
3. KAJIAN RISIKO RASUAH, GOVERNANS DAN INTEGRITI DALAM SYARIKAT AMANAH (TRUST COMPANY) DAN PENDANAAN AWAM (CROWDFUNDING) DI MALAYSIA
2024 GERAN PENYELIDIKAN AGENSI KERAJAAN ON GOING CO-RESEARCHER -
4. THE IMPACT OF OFFLINE AND ONLINE SOCIAL CAPITAL ON DIGITAL INNOVATION AND SUSTAINABLE MSME BUSINESS PERFORMANCE IN MALAYSIA AND INDONESIA
2024 GERAN SEPADAN ANTARABANGSA ON GOING CO-RESEARCHER -
5. BALANCING RISK, PROFIT AND ATTRACTION: STRATEGIES IN THE SHADOW OF NATURAL DISASTERS IN MALAYSIA & INDONESIA
2024 GERAN SEPADAN ANTARABANGSA ON GOING CO-RESEARCHER
Completed: 5 (29%)
Ongoing: 12 (71%)